Communication+strategies+Mao+and+Stalin

I. An explanation of what this criterion means for the single party state leader. A. In order for a single party state leader to take power, he must communicate the flaws of the current government. B. Effective communication is vital to a leader, for it is essential in consolidating power. successful. This can be done through effective communication techniques. Effective communication = staying in power II. An explanation for how this criterion applies to Mao and Stalin.
 * 1) A single party state leader’s ideology must be implemented across all aspects of society in order to be
 * The leader must monopolize all aspects of society and communicate his ideology through education, the arts, and the media. A single party state leader must suppress all opposition and push his own point of view.
 * The ideology and its policies can be successfully communicated through propaganda; i.e. posters, cinema, theater, television, radio, rallies, and in more modern times, the internet. If a leader wants to be feared, he can use terror for communication.
 * A single party state leader must put emphasis on unique talent, intelligence, insight, and courage. They wish to appear powerful, confident, and dominant. This can be achieved through a leader’s effective communication techniques (stated above) to the state.

A. Mao B. Stalin III. Comparison
 * 1) 1. Effective communication aided Mao in his rise to power. He took advantage of the Kuomintang’s weaknesses and corruption, such as weak, underpaid army (subject to Communist propaganda), lack of land reform, and misuse of American funding.
 * 2) 2. Used effective communication for the implementation and to gain support for policies.
 * a. Used propaganda to communicate the benefits of the Great Leap Forward (video).
 * b. The Cultural Revolution. Mao wanted to, “renew revolutionary fever” (MMWH 419). The Red Guard toured the country to argue Mao’s policies, schools and factories were closed down so that all could participate in this propaganda event. However, the plan backfired, it, “caused great disruption ruined millions of lives, and probably held up China’s economic development for almost ten years (MMWH 419).
 * 1) 3. Used terror to communicate fear which suppressed opposition.
 * 2) 4. Used the “Red Treasured Book,” filled with quotes from Mao’s speeches and publications to communicate ideas and keep the masses behind him.
 * 3) 5. In his speeches, Mao appeared powerful and dominant. He was often surrounded by his top officials, all in uniform to give him a sense of authority. His speeches are often interrupted with applause, which creates a feeling that Mao has authority and the how the citizens of china are united.
 * 4) 6. Enjoyed the benefits of television.
 * 1) 1. Also used education to communicate policy.
 * 2) 2. Communication was especially important during 5 year plans. Stalin had to get everyone behind him.
 * 3) 3. Speeches were grand events. Stalin always appeared in uniform. Much applause.
 * 4) 4. Also used terror to communicate fear, eliminate opposition and consolidate power.
 * 5) 5. Took advantage of cult of personality.
 * 1) 1. Mao had to work from scratch in creating a communist state while Stalin fit in to the Soviet Leader role. There was only opposition in his own party to overcome. Mao had Stalin’s blueprint to follow
 * 2) 2. Both leaders used effective communication techniques during speeches and when advocating policy.
 * 3) 3. Both believed terror to be necessary in keeping power.